Community Marketing for superuser program


Spotify Community’s superuser program, the Spotify Stars Program, sought to increase awareness and application submissions for interest to join. After redesigning the interest form to improve the quality of applicants, the program successfully saw a 40% increase in applications as a result of the marketing campaign and routine outreach efforts. The following assets were produced for the campaign which launched on @AskSpotifyStars and @SpotifyCares handles.

Posted on @SpotifyCares & @AskSpotifyStars X (Twitter) Handles

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